| dc.contributor.author |
Bromley, Peter |
en_US |
| dc.date.accessioned |
2009-07-31T14:49:31Z |
|
| dc.date.available |
2009-07-31T14:49:31Z |
|
| dc.date.issued |
2002 |
en_US |
| dc.date.submitted |
2008-09-02 |
en_US |
| dc.date.submitted |
2008-09-02 |
en_US |
| dc.identifier.uri |
https://hdl.handle.net/10535/2389 |
|
| dc.description.abstract |
"Successful marketing of sustainability will proceed apace when we confront, and deal directly with, our social values. The tools are at hand." |
en_US |
| dc.subject |
social change |
en_US |
| dc.subject |
social behavior |
en_US |
| dc.title |
Getting a Purchase on Social Values: Further Commentary on Sustainability, A Marketing Perspective: A response to: Whiteman. 1999. 'Sustainability for the Planet: A Marketing Perspective' |
en_US |
| dc.type |
Journal Article |
en_US |
| dc.type.published |
published |
en_US |
| dc.subject.sector |
Social Organization |
en_US |
| dc.identifier.citationjournal |
Ecology and Society |
en_US |
| dc.identifier.citationvolume |
6 |
en_US |
| dc.identifier.citationnumber |
1 |
en_US |
| dc.identifier.citationmonth |
June |
en_US |